Friday, 4 July 2025

Superstar Kichcha Sudeepa Acquires Bengaluru Racing Team the Indian Racing Festival — Launches ‘Kichcha’s Kings Bengaluru’ to Unite Cinema, Speed, and City Pride India’s marquee motorsport league returns this August with 5 high-octane rounds

 The Indian Racing Festival (IRF), India’s premier city-based motorsport league, has just entered a thrilling new chapter as Kannada megastar Kichcha Sudeepa officially acquires the Bengaluru franchise and launches his racing team: Kichcha’s Kings Bengaluru (KKB).

This landmark move is more than a business decision — it’s a defining cultural crossover between the silver screen and the speed track, bringing with it the energy and influence of one of South India’s most celebrated stars into the high-stakes world of motorsport. A commanding presence on screen, Sudeep now shifts gears to make his mark as an owner, visionary, and sporting ambassador, driving a new era of racing from Karnataka to the national stage.

The Indian Racing Festival 2025 kicks off this August, with franchise teams from Bengaluru, Delhi, Hyderabad, Kolkata, Chennai, Goa and more battling it out across thrilling street circuits and world-class tracks. Blending fierce competition with high-impact entertainment, the league positions itself as India’s first true sports-entertainment spectacle. This season is poised to be the boldest yet — with an emphasis on regional fanbases, celebrity involvement, and platform-building for homegrown talent.

Known for his charismatic performances, iconic dialogues, and a massive pan-India fanbase, Kichcha Sudeepa has long been one of Indian cinema’s most respected and influential figures. With films that have broken records and transcended languages, he is not just a movie star — he is a symbol of Karnataka’s cultural strength and storytelling legacy.

His entry infuses the Indian Racing Festival with star power, emotional depth, and a cultural identity that resonates far beyond the track.

“This is not just another team,” said Sudeep. “It’s an emotion. Racing, like cinema, is pure adrenaline. It’s about timing, control, instinct — and above all, heart. Kichcha’s Kings Bengaluru is my tribute to the spirit of this city, its talent, its grit, and its youth.Motorsport is ready for its mainstream moment in India — and I’m here to fuel that fire from the South.”KKB: A Movement Born in Bengaluru, Driven by Stardom, Built for Speed The synergy is undeniable: cinema creates stars; racing builds heroes. And with KKB, the two worlds collide to inspire a new generation of fans.Akhilesh Reddy, Chairman & MD of RPPL, said: “The entry of a superstar like Sudeep into IRF is a game-changer. His name carries legacy, pride, and influence that few can match. With KKB, we now have a team that represents the soul of the South — grounded, ambitious, and unapologetically passionate. This is what motorsport in India needs.”

Cinema x Racing: A New Era of Sporting Entertainment The Indian Racing Festival 2025 will feature city-based teams from Bengaluru, Delhi, Hyderabad, Kolkata, Chennai, Goa, and more — competing on thrilling street circuits and world-class tracks. With gender-balanced driver lineups, celebrity ownership, and national broadcast reach, IRF is redefining what motorsport can mean in India.

A Look at IRF’s Twin Engines:•Indian Racing League (IRL) – India’s first city-based, gender-neutral motorsport championship.•FIA Formula 4 Indian Championship (F4IC) – A globally sanctioned series offering Indian drivers a path to international racing careers.

Kichcha Sudeepa joins an elite lineup of celebrity owners, including John Abraham (Goa) and Sourav Ganguly (Kolkata) — each contributing their unique influence to turn IRF into a dynamic blend of competition, entertainment, and cultural identity.

  
 



Thursday, 3 July 2025

TCS World 10K Bengaluru Ignites the Spirit of Giving: NGOs, Citizens, and Corporates raise INR 3.83 Crores for Social Good

  South India’s largest sporting platform for philanthropy has raised INR 59.20 crore since 2008 ~

Bengaluru, 3 July 2025: The TCS World 10K Bengaluru 2025 continues to break barriers as South India’s largest sporting platform for philanthropy. Led by aidbees, the event’s philanthropy partner, NGOs, individual fundraisers, runners and corporates embraced the spirit of #EndendiguBengaluru…Forever Bengaluru, raising INR 3.83 crores for social causes in this year’s edition. Since 2008, the World Athletics Gold Label Race’ philanthropic kitty has risen to over INR 59.20 crore, in support of a multitude of CSO’s.

This year, more than 250 individual fundraisers and over 35 corporates came together to champion the efforts of over 75 NGOs engaged in diverse areas including healthcare, education, animal welfare and environment, women’s empowerment, livelihood generation and community and civic development.

Shri Thaawarchand Gehlot, Hon’ble Governor of Karnataka, graced the occasion with his presence and stated, “Karnataka is steadily building a strong identity in sports, beyond its prominence in IT and heritage. Events like the TCS World 10K Bengaluru not only promote fitness and a sporting spirit but also align with national movements such as Fit India and Khelo India. They highlight the power of collective philanthropy and community engagement. The funds raised will touch and transform many lives, and it is especially heartening to see the younger generation embracing the spirit of giving. The TCS World 10K Bengaluru is a shining example of how corporate participation can amplify social impact. I extend my heartfelt appreciation to the organisers and all the participants.” 

Sunil Deshpande, Regional Head, Tata Consultancy Services, Bengaluru, said, “The TCS World 10K Bengaluru has long stood as a beacon of social change, demonstrating the powerful impact of collective effort. This event is more than a race, it’s a platform that brings together community, purpose-led innovation,and the spirit of giving. As one of the largest philanthropic sporting events in South India, the TCS World 10K reflects our commitment to creating a lasting impact, both in business and in society. Today’s awards are a celebration of those intentions and actions that go far beyond the finish line. Congratulations to all the recipients whose contributions continue to make the world a better place.”

Reflecting on the diverse and meaningful contributions made through this year’s endeavours, Zamrooda Khanday, CEO of aidbees, who have facilitated fundraising of over INR 9.96 crore across the last three editions said, "Coming from the world of philanthropy, I deeply appreciate the dedication required to meet fundraising goals. It was truly inspiring to witness the diverse projects supported this year, making the Run even more impactful. From an NGO raising funds for India's first Blind T-20 World Cup to first-time fundraisers who were themselves beneficiaries of their chosen organisations, the range of appeals touched us all. The commitment of NGOs supporting women entrepreneurs and tribal communities through skill-building workshops was particularly moving.

Our young individual fundraisers under the age of 18 also achieved a remarkable milestone, setting a 17-year record with a total of 15 participants, the youngest being just 7 years old. Together, these young leaders raised more than INR 28 lakhs, with the top young fundraiser securing an impressive INR 5 lakh.”

Shreepad Shende, Head, Business Excellence, IDFC FIRST Bank, said, “Over time, marathons have grown in popularity across India. The TCS World 10K Bengaluru is one such event that celebrates the spirit of a city coming together. At IDFC FIRST Bank, our mission is to serve communities for the greater social good, and our association with the TCSW10K 2024 aligns with this commitment. Participative events like these offer a powerful platform for individuals and NGOs to unite and drive social change—creating greater possibilities for the people we serve. Moreover, our association with a community-driven sporting event like the 10K reflects the Bank’s deep commitment to inclusion and accessibility at all levels.”

Key milestones in 2025

·       13 NGOs crossed the INR 10 lakh fundraising mark, highlighting the strength and reach of this year’s philanthropic efforts.

·       In a bid to deepen the Run’s social footprint, participants were encouraged to contribute through Top-Up Donations and Charity Bibs. This initiative garnered over INR 5.45 lakhs in Top-Up contributions, while the highest-selling charity bib fetched INR 30,000.

·       Gubbachi Learning Community led the charity bib initiative, raising funds to further educational initiatives and inspire collective action for social change.

·       Over 35 companies fielded more than 1,500 employees, contributing upwards of INR 1.86 crore towards various social causes.

·       Usha Baliga emerged as the highest individual fundraiser, successfully raising over INR 17 lakhs for the Bangalore Kidney Foundation.

·       15 young fundraisers (under 18) collectively raised more than INR 28 lakhs.

·       NGOs like The Association of People with Disabilities, Adventures Beyond Barriers, and ProVision Asia brought over a dozen of their beneficiaries to participate in the Champions with Disability category on Race Day, providing an experience of inclusivity and the spirit of sport.

·       Youth for Seva participated for the first time and emerged as one of the top five NGOs with the highest number of corporate participants.

IMPACT 2024

Over 1.05 lakh lives were touched through the funds raised in the TCS World 10K Bengaluru 2025 across various sectors.

·       Health – Focused on improving healthcare access for rural and marginalised communities by addressing critical health needs through targeted interventions.

·       Animal Welfare – Committed to ending animal cruelty and ensuring ethical treatment across sectors, with a strong focus on advocating for animal rights and promoting welfare across India.

·       Arts, Culture and Sports – Supporting Indian athletes in their pursuits while promoting cultural and artistic initiatives.

·       Education – Through initiatives like the New Home and Lighthouse Academy, efforts are focused on delivering quality education, healthcare and nutritious meals.  Programs also aim to bridge the digital divide by providing smart classrooms, interactive boards and computer labs.

·       Children – Supporting projects that provide shelter, education and vocational training to underprivileged children, helping them build secure and self-reliant futures.

·       Women Empowerment – Helping women turn everyday ideas into sustainable, livelihood-generating businesses, encouraging long-term economic independence.

·       Disability – Providing mobility aids and access to sustainable employment, while promoting inclusion through sports and adventure activities.

Vivek Singh, Joint Managing Director, Procam International, said, "The TCS World 10K Bengaluru has once again shown that it is more than just a race. It is a celebration of community, compassion and collective effort. Many of the major races around the world raise money for a cause, but I can confidently say that no one celebrates the people behind the fundraising, the NGOs, the individuals, and the corporates quite like we do. With the incredible support of our participants, NGOs, Corporates, Government of Karnataka, Indian Army, and the guidance of our philanthropy partner aidbees, we have been able to make a real difference. From education and healthcare to sport, inclusion, and the environment, the causes supported this year are heartwarming. Congratulations to everyone who helped raise over INR 3.83 crores. 

WINNERS ACROSS DIFFERENT CATEGORIES IN 2025

Highest Fundraising NGOs

1.     Reaching Hand – INR 39,68,750

2.     Right To Live (Kote Foundation) – INR 35,29,162
3.     GoSports Foundation – INR 32,60,280

Corporate Contributions

1.     ASM Technologies – INR 26,70,000

2.     W S Atkins – INR 24,00,000

Corporate Fundraising

1.     Actualize Consulting Engineers India Pvt Ltd – INR 3,01,834

Individual – Kindness Fundraisers

·       Highest Fundraising Kindness Champion (Individuals committed to raising a minimum of INR 10 lakhs):
 Usha Baliga for Bangalore Kidney Foundation – INR 17,69,966

·       Highest Fundraising Kindness Influencer (Minimum INR 7.5 lakhs):
 Luke Ninan for Reaching Hand – INR 9,20,194

·       Highest Fundraising Kindness Ambassador (Minimum INR 5 lakhs):
 Sudhir Shetty for Veer Ratna Foundation – INR 6,75,073

·       Highest Fundraising Kindness Leader (Minimum INR 3 lakhs):
 Patrick Pitchappa for Reaching Hand – INR 4,42,244

·       Highest Fundraising Kindness Advocator (Minimum INR 1.5 lakhs):
 Roopa Thirumalai for Gubbachi Learning Community – INR 2,36,697

Young Leaders (Individuals below the age of 18 years)

1.     Tia Bali, aged 16 years, raised INR 5,00,929 for the Neonates Foundation of India

2.     Abigail Joshua Lisa, aged 6 years, raised INR 3,27,255 for Reaching Hand




Monday, 23 June 2025

MATTER Launches Experience Hub in Bengaluru, Strengthens Presence in Karnataka

Electric vehicle innovator MATTER has expanded its footprint in southern India with the launch of a new Experience Hub in Bengaluru, Karnataka. Located at 1st Phase, 1, 100 Feet Ring Road, Vysya Bank Colony in BTM Layout, Bengaluru, the hub offers an interactive retail experience designed to engage customers with the brand’s cutting-edge electric mobility solutions.

Jayanagar MLA C.K. Ramamurthy inaugurated the new Matter Experience hub. The event was attended by MATTER’s senior leadership team, including Co-Founder and Group CDO – Mr. Saran Babu, Lalbhai, Co-Founder and Group COO – Mr. Arun Pratap Singh, Vice President of Sales – Mr. Willy Chengappa, and the dealership principal – Mr Chirag Bafna, along with local dignitaries and industry stakeholders.

At the centre of the new hub is the MATTER AERA, India’s first geared electric motorbike, which has received a strong response from early adopters and EV enthusiasts across the country. The AERA is known for combining performance, design, and sustainability—offering riders a futuristic and powerful alternative to conventional two-wheelers.

The Bengaluru Experience Hub features a 'phygital' format—a blend of physical and digital touchpoints—allowing customers to explore MATTER’s offerings through both guided interactions and self-paced discovery. The space includes technology showcase zones, lifestyle areas, and immersive learning sections aimed at raising awareness and excitement around electric mobility.

Mohal Lalbhai, Founder and CEO of MATTER, said:

"Bengaluru represents the pulse of innovation in India, and our presence here reflects our commitment to making advanced electric mobility accessible to progressive communities. The Experience Hub is more than a showroom — it’s a space for exploration, education, and empowerment, where the future of transportation can be experienced today."

Willy Chengappa, Vice President – Sales, MATTER, commented:

"Karnataka is a key growth market for us. Bengaluru’s vibrant two-wheeler culture makes it an ideal location to bring our flagship product, the AERA, closer to consumers. This new Experience Hub, offers a seamless and engaging customer journey."

Chirag Bafna, Dealer Principal, added:

"We are excited to partner with MATTER to introduce this state-of-the-art Experience Hub to Bengaluru. With the AERA already generating strong interest, we are confident this facility will play a vital role in building a community of electric riders in the region. Our focus will be on delivering exceptional service and a customer-first experience."

With this expansion, MATTER continues to build momentum in its mission to redefine the way Indians experience electric mobility—through innovation, access, and an unwavering focus on the user journey.


 

Wednesday, 18 June 2025

Three-Year Cancer Remissions Mark Milestone for CAR T-Cell Therapy at Narayana Health City

In a landmark development for cancer care in India, three patients treated with CAR T-cell therapy for relapsed follicular lymphoma at Narayana Health City, Bengaluru, have completed three years of successful follow-up—making this one of the longest documented survivals post-CAR T therapy in South India.

Chimeric Antigen Receptor T-cell (CAR T) therapy, a cutting-edge immunotherapy, has become a beacon of hope for patients with relapsed or treatment-resistant lymphoma. India now produces CAR T therapy domestically, with two CDSCO-approved products—NEXCAR19 and QARTEMI—making this life-saving treatment more accessible and affordable.

Ms. Perumala (name changed), a 66-year-old homemaker, relapsed with aggressive lymphoma in 2022 and underwent CAR T therapy in March 2023. She has since been in complete remission and is now enjoying quality time with her grandchildren. 

Among the long-term survivors is Mr. Rehan (name changed), a 43-year-old from Bengaluru who was diagnosed during the COVID-19 pandemic. After exhausting all conventional therapies, he received CAR T therapy in November 2022. Despite multiple setbacks, including a severe COVID-19 infection and swine flu during his Hajj pilgrimage, he is now in remission and in his third year of follow-up.

India witnesses over 1.4 million new cancer cases annually, with lymphomas accounting for a significant burden among haematological malignancies. While conventional treatments help many patients, relapsed or treatment-resistant cases often have poor survival outcomes. The five-year survival rate for such patients can be as low as 20–30%.

The successful outcomes seen with CAR T-cell therapy, particularly with India’s CDSCO-approved versions like NEXCAR19 and QARTEMI which mark a pivotal opportunity to bridge the survival gap in advanced cancer care. If scaled effectively, this therapy could transform India’s cancer treatment landscape, reducing dependence on overseas options and significantly improving long-term survival rates.

“These cases reflect the transformative potential of CAR T therapy for patients who have exhausted all other options. With this therapy now approved by the Drug Controller General of India (DCGI) and commercially available, Indian patients no longer need to look abroad for advanced treatment,” said Dr. Sharat Damodar, Senior Consultant, Haematologist and Head of Adult BMT at Narayana Health City, Bengaluru and Chairman of the Oncology Collegium at Narayana Health.

The encouraging outcomes observed at Narayana Health City reaffirm the efficacy of CAR T therapy and represent a significant milestone in India’s journey toward advanced cancer care.

“At Narayana Health, we have always believed that the best of global innovation must be made accessible to every Indian. As one of the early pioneers in cancer care and CAR T-cell therapy in the country, we remain committed to staying ahead of the curve with cutting-edge treatments that offer new hope to patients. Our journey is driven by a single purpose — to make world-class care affordable and available to all,” said Dr Devi Prasad Shetty, Chairman and Founder of Narayana Health, Bengaluru.


           


Wednesday, 11 June 2025

Fenza Exhibitions Pvt. Ltd.'s Asia Labex 2025 – India’s Biggest Laboratory Show Commences in Bengaluru

  Asia Labex 2025, India’s largest and most dedicated exhibition on Laboratory, Analytical, Microbiology, Research, and Biotechnology Instruments, Chemicals, and Consumables, commenced today at the Bangalore International Exhibition Centre (BIEC), Tumkur Road, Neelamangala.

The three-day exhibition was inaugurated by distinguished Guests of Honour Dr. Manoj Kumar Singh, Sr. Vice President – Analytical, Research & Development, Micro Labs Limited, Dr. Ramesh Jagadeesan, Vice President, Reci Pharm Pharmaservices Limited, Dr. Ravindra Vikram Singh, Director & Head – India R&D, Sigma Aldrich (Merck KGaA) and Dr. Nagahanumaiah, Director, Central Manufacturing Technology Institute. 

Sharing insights on the event, Mr. Jaspal Singh, Director, Asia Labex, highlighted that this year’s concurrent Labotica Summit is themed “Science Meets Industry: Bridging the Gap Between Research and Application.” He emphasized that the summit serves as a platform for showcasing futuristic developments in laboratory science, bringing together multi-disciplinary researchers from academia, the pharmaceutical industry, research institutions, and CROs.

He further added that regulatory bodies will present their latest research breakthroughs, contributing to critical discussions on quality control (Q.C.), R&D innovation, and regulatory advancements.

The exhibition covers key focus areas including analytical instrumentation, chromatography, spectroscopy, biotechnology, life sciences, lab consumables, molecular and clinical diagnostics, nanotechnology, filtration, testing and measuring tools, and educational lab equipment.

The concurrent Labotica Summit provides a unique opportunity to engage with visionary speakers and experts driving the future of science and innovation.




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Thursday, 24 April 2025

TCS World 10K Welcomes Track Royalty Dalilah Muhammad for the 17th edition of the marquee event ~ The ‘Queen of the Quarter Mile’ sets her sights on the World Athletic Championships in Tokyo, possibly her final lap on the global stage ~

 Double Olympic Champion Dalilah Muhammad descended upon Bengaluru as the International Event Ambassador for the 17th edition of the TCS World 10K Bengaluru, the 'Queen of the Quarter Mile' expressed her enthusiasm on celebrating the World Athletics Gold Label race, which features a total prize purse of USD 210,000, on Sunday, 27 April 2025"This is my first time in India, and I’m so excited to be here for an event that celebrates running and brings so many people together," Dalilah said. "Running has given me so much, and it’s amazing to see that same spirit here in Bengaluru."

The 34-year-old most recently clocked her season’s best at the Botswana Grand Prix on 12 April, proving she is still a force to be reckoned with. "I want to walk away knowing I could still do it. That is important to me”, she said.

Speaking on her illustrious career, Dalilah revealed she had initially planned to retire in 2024, after the Paris Olympics. However, after taking a much-needed break to recover physically and mentally, she decided to push her farewell season to 2025. "My body just truly needed a break," she said. "I’ve always pushed myself to the limit, and I wanted to end my career feeling strong, not depleted." In a year that could possibly see her compete for the last time, she spoke optimistically about the World Athletics Championships scheduled for September in Tokyo "My training is going well, and I’m looking forward to being in Tokyo later this year. It’s going to be special for me, and every step I take now is part of that preparation,” said the former world- record holder in 400m hurdles.

She further added, "I had a lot of setbacks in the past, just dealing with a lot of injuries, and I think in 2024, I really just had to take the time to slow down. Finally, now I’m in a position where I can just amp it up again. So yeah, I’m running as well as I’ve run in the past." 

All for Grand Slams in World Athletics

Dalilah also threw her weight behind the concept of ‘Grand Slams’ in athletics. “I absolutely love it," she said. "It’s about professionalising the sport, ensuring athletes are compensated, and giving them more chances to showcase what they can do. I even love the idea of athletes running more than one event, although anyone who knows me knows I hate the 400 metres flats”, she said.

Dalilah also highlighted the growing community spirit that defines mass participative events like TCS World 10K. "I think it's so much fun when you're running together. And I think for me, my favourite and most enjoyable experience in running is just when I'm running for fun and running with people who just want to unite and have that common goal of loving to run and getting out there to move their bodies," she shared. 

Recalling her early days with a local track club, she added, "I’ve been running since I was seven years old, and at the time, I ran with a local track club. I remember those were my best days and memories as a child, walking to practice, even by myself, just because I wanted to be there with my friends. It just has such great memories when you can unite different people from different backgrounds, and we’d all be together.












Wednesday, 23 April 2025

Seamless execution and enhanced experience on cards for TCS World 10K Bengaluru 2025 ~ Nearly 35,000 participants gear up for the 17th edition of the TCS World 10K Bengaluru

 Procam International, promoters of the Tata Consultancy Services World 10K Bengaluru, have ensured seamless arrangements for the 17th  World Athletics Gold Label Race, scheduled for Sunday, 27th April 2025. The World Athletics Gold Label Race, with a total prize purse of USD 210,000, will see close to 35,000 participants take part in the marquee event.

The 17th edition of the TCS World 10K Bengaluru promises an enhanced experience for all participants, as the event returns to Field Marshal Sam Manekshaw Parade Ground with the support of the Indian Army, Karnataka & Kerala Sub Area.

Present on the occasion were Hugh Jones, General Secretary AIMS and Race Director, Smt. Anita Heddannawar IPS, DCP, Traffic West, Bengaluru City Police,       Dr. Vivek Jawali - Chairman of Cardiac Sciences for Fortis and Medical Director, TCS World 10K Bengaluru, A Rajavelu, Secretary, Karnataka Athletics Association; P N Sankaran, Director Operation, Procam International, Vivek Singh, Jt. MD, Procam International and Mandar Pandya, Vice President and Head of Operations, Procam International.

Speaking on the route, Hugh Jones, General Secretary AIMS and Race Director said, “The course is in good shape, and we have taken feedback from last year to navigate a less intimidating route. The inclined stretch on Kamaraj Road that was at the final stretch of the route is now at the middle of race, making it more accessible and friendly to all participants.”

Affirming the support of the Bengaluru Traffic Police, Smt. Anita Heddannawar IPS, DCP, Traffic West, Bengaluru City Police, added, “Based on last years' experience and public feedback, we have worked with TCS World 10K to make key changes, including revamping the route direction. Timings and traffic regulations are also updated to better manage the increased vehicle movement, parking, and pick up points, to ensure smooth execution as always.”

Shedding light on the medical preparedness, Dr. Vivek Jawali - Chairman of Cardiac Sciences for Fortis and Medical Director, TCS World 10K Bengaluru said, “This year the attendance has increased, and we have made comprehensive medical arrangements, with over 250 medical personnel present. Other preparation includes a 30 bedded medical camp at the Manekshaw Parade Ground, with the Cunningham Road branch of Fortis Hospitals, ready for any evacuations. We also have spotters along the route to look out for anybody who might need medical attention.

RACE DAY - VENUE AND TIMINGS

Category

Start Time

Pre-Holding Area

Entry From

World 10K Women

5:30 am

Outside Army Public School on Kamaraj Road

Kamaraj Road

World 10K Men

6:08 am

Outside Army Public School on Kamaraj Road

Kamaraj Road

Open 10K

6:10 am

RSAOI Cricket Ground

RSAOI Gate No. 4 on MG Road

Champions with Disability (3 km)

8:00 am

Field Marshal Sam Manekshaw Parade Ground on Kamaraj Road

Gate No. 7, Kamaraj Road

Senior Citizen Run (3 km)

8:05 am

Field Marshal Sam Manekshaw Parade Ground on Kamaraj Road

Gate No. 7, Kamaraj Road

Majja Run (approx. 4.2 km)

8:30 am

RSAOI Cricket Ground

RSAOI Gate No. 4 on MG Road

 

RACE DAY ARRANGEMENTS  

Procam consistently endeavours to create an experience that is both rewarding and seamless for all participants. Preparations include: 

MEDICAL FACILITIES BY FORTIS HOSPITALS, MEDICAL PARTNER

·       1 medical station at the holding area (RSAOI Cricket Ground) 

·       5 medical stations positioned along the race route 

·       1 medical basecamp inside Field Marshal Sam Manekshaw Parade Ground 

·       1 dedicated medical station for SCR & CWD participants inside Manekshaw Parade Ground…

station at the holding area (RSAOI Cricket Ground) 

·       5 medical stations positioned along the race route 

·       1 medical basecamp inside Field Marshal Sam Manekshaw Parade Ground 

·       1 dedicated medical station for SCR & CWD participants inside Manekshaw Parade Ground…
 10 ACLS ambulances deployed across the route and venue 

·       2 mini ambulances stationed at the finish line for shuttling to the medical basecamp 

·       10 medics on bikes for quick response 

·       2 golf carts with medics at the finish line for shuttle support to the basecamp 

·       There will be approximately 290 medical personnel on race day, including doctors, physiotherapists, nurses, and support staff.   

 
FACILITIES ON-GROUND & ALONG THE ROUTE   

For the convenience of the participants, the following facilities are available along the route and at the start/finish.  

The event's hydration partner, Bisleri, India’s most trusted packaged drinking water brand, will provide water along the route and at the finish line to ensure participants stay well-hydrated throughout the race. 8 Bisleri water stations will be spread across holding area, along the route, post-finish and in the refreshment area.

FAST&UP, India’s preferred active nutrition brand and the event’s Energy Drink Partner, will have 3 energy stations along the route and post finish to help boost performance. 

·       2 Chikki & Salt stations on the route 
 11 Chemical toilets on the route 

·       500+ Policemen on duty

·       1500+ volunteers 

CHEERING ZONES TO TRANSFORM STREETS INTO VIBRANT HUBS

The TCS World 10K Bengaluru will come alive with the energy of designated Cheer Zones along the Majja Run, with key locations near Vidhana Soudha transforming into vibrant hubs of music, chants, and cultural performances. Enthusiastic groups, including running clubs, NGOs, schools, corporate teams, and community ensembles, will line the route, creating an electrifying atmosphere that celebrates the spirit of the race and fuels runners with every step.

The race route will come alive with the energy of designated Cheer Zones by running clubs, Jayanagar Jaguars Active, Running Buddies. Running Roadies, Infinity Run Club and more along the Majja Run and 10K. Along with them, the Indian Army will have 1 Brass Band and 1 Pipe Band on the 10K Route near Ulsoor Lake, and the Brass Band will be on Kamaraj Road.
POST RACE REFRESHMENT BY SODEXO, FOOD & BEVERAGE FACILITATOR

Sodexo expert chefs and nutritionists have come together to craft a reimagined, nutrient-rich menu for Procam Marquee. Featuring superfoods like ragi, oats, and quinoa, the menu strikes a balance between taste, performance, and planet-friendly choices, and will be served through engaging live culinary stations. In addition, Sodexo will offer thoughtfully curated, individually packed refreshments post-run, which includes nutrition-forward, energising food items with both function and flavour in mind.

Commenting on its maiden association with the TCS World 10K Bengaluru, Sambit Sahu, MD, Sodexo India, said, “The TCS World 10K Bengaluru embodies a commitment to a lifestyle of performance, wellbeing and sustainability. We’re proud to bring together Sodexo’s deep expertise in nutrition and sustainable practices to elevate the race day experience. From fuelling performance to aiding post-run recovery, nutrition plays a vital role, and our thoughtfully curated menu reflects this. With a focus on responsibly sourced ingredients and superfoods that support the body’s natural rhythm, every meal is carefully crafted. This opportunity allows us at Sodexo to demonstrate how food can power both individuals and a greater purpose, and we’re excited to serve meals that nourish, uplift.”

 SPECIAL SERVICES BY BMRCL

On Race Day BMRCL will start metro services from the Nagasandra, Silk Institute, Challaghatta, and Whitefield (Kadugodi) terminals at 3:30 AM on race day, making it easy for participants to arrive at the venue from different parts of the city.

100% WASTE-MANAGED RACE

TCS World 10K Bengaluru continues to be a 100% waste-managed event, focusing on managing waste through the 3R Principle–Reduce, Reuse, and Recycle. Procam’s vision is to minimise our environment footprint by reducing waste, promoting eco-friendly transportation, and conserving resources. Through collaboration with athletes, sponsors and participants, the event will strive to raise awareness of the importance of sustainability and inspire positive action.

Furthermore, the race is working closely with BBMP (Bruhat Bengaluru Mahanagara Palike) and Hasiru Dala Innovations (HDI), a social enterprise - focused on creating better livelihoods for waste pickers. HDI will be advising Procam International about different eco-friendly alternatives and ensuring efficient waste management.

LIVE TELECAST

The race will be telecast live by Sony Sports1 and Sony Sports1 HD on April 27, 5:15 am onwards
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Sharp Rise in Myopia and Astigmatism in Bengaluru Over the Last Decade, linked to Increased Screen Time and Reduced Outdoor Activity, Say Doctors

Bengaluru is witnessing a worrying rise in refractive errors such as myopia and astigmatism, particularly among children, young adults, and ...